Archive - Franco's Corner

eBay - Where does it lag behind Amazon?

A look into eBay, in attempts to find where the website lags behind their biggest competitor, Amazon.

Jun 23, 2021 • Franco

ESG - What is it and how YOU can change the world!

A look into the role ethics plays in business and what it means for profitability and sustainability.

Jun 9, 2021 • Franco

The Rise of Apple

What Marketing and Business Strategies have lead to one of the most recognizable brands on the planet

Jun 2, 2021 • Franco

May 2021

Jonathan Javier - Franco's Corner Podcast #4

Listen now | Speaking with Wonsulting CEO Jonathan Javier about his experience working at major technology companies Cisco and Google, and then…

May 26, 2021 • Franco

22:20

Lizzie Ann Jones Podcast #3

Get to know more about Lizzie, founder of Hey Lizzie Ann, Product Marketing Intern at Microsoft, and current MBA candidate at Rice University!

May 19, 2021 • Franco

Amazon - The Kings of ECommerce

Analysis of the aspects that have lead to Amazon's constant success as the kings of online retail shopping.

May 12, 2021 • Franco

Media Strategy Part 2

Digging deeper into the contents behind many of largest companies successful marketing campaigns.

May 5, 2021 • Franco

April 2021

Introduction to DAGMAR and Media Strategy

In this first of a two week topic, media strategy, I introduce the idea of a Creative Brief and its effectiveness in marketing campaigns.

Apr 28, 2021 • Franco

The Paradox of Choice

Learn more about the paradox of choice, and 'why more is may actually be less!

Apr 21, 2021 • Franco

The Psychological Strategies of Pricing

This week I dive into the different types of psychological strategies used by companies internationally, and what effects they may have in the…

Apr 14, 2021 • Franco

An Introduction to Pricing

This week, I dive into the most important aspect of a companies product, its pricing.

Apr 7, 2021 • Franco

March 2021

More on Competition: Porter's Five Forces

To continue from last weeks topic of competition, this week I dive deep into more ways to identify and address competitors in business through the…

Mar 31, 2021 • Franco

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